The Ultimate Destination for Customer
Experience, Marketing & Data Professionals!
18-19 Sept, 2024 | International Convention Centre, Sydney
Deidre Boyle
Chief Customer Officer Flybuys
The Customer Show Day 1
10:00 AM Case Study | Cultural transformation for customer-centricity: Flybuysâ journey to an end-to-end customer experience
- Discover how Flybuys transformed its approach to create a customer journey centered around the customer, requiring a cultural shift that engaged and motivated employees to adopt this new approach
- Understanding the importance of communicating the "why" behind the customer experience transformation, ensuring employees understand and embrace the purpose as well as the processes involved
- Amplifying the voice of the customer, creating a culture where challenges are addressed head-on and customer feedback drives continuous improvement
- Understanding the necessity of viewing customer experience from a complete ecosystem perspective, focusing on cultural transformation as the foundation for sustained success and a shift from task-oriented to purpose-driven problem-solving
Check out the incredible speaker line-up to see who will be joining Deidre.
Download The Latest Agenda
