How Community Engagement Powers the Uber of the Middle East

Careem, the multi-service platform in the middle east offers services ranging from transportation and delivery to payments. Their responsive social presence and a focus on customer experience have been key to their rapid growth.

With a community of 6.29 million followers across social channels and since its initial launch, the team at Careem understood the importance of being social and responsive. To manage engagement with its rapidly growing community on social media, Careem has turned to Sparkcentral by Hootsuite to engage with brand advocates, deliver world-class customer care, and discover actionable insights to help grow its business.

Dive into the full case study to learn more about:

  • How Sparkcentral’s unified platform allows Careem’s social teams to handle engagement across social channels from everywhere
  • How they engage active communities to drive operational improvements
  • How Careem’s business has grown substantially since they first started using Sparkcentral
  • With over 400,000 monthly conversations, learn how Careem has been able to resolve inquiries faster with smart automation



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